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gimmick, n.
(gimmicks)
more info any clever maneuver
<noun.act>   freq. cnt.: 4 freq. cnt.: 2 freq. cnt.: 2

device gimmick twist

sample sentences

"he would stoop to any device to win a point"
"it was a great sales gimmick"
"a cheap promotions gimmick for greedy businessmen"
semantic pointers
hypernym
hyponym
more info something unspecified whose name is either forgotten or not known
<noun.artifact>

doodad doohickey doojigger gimmick gismo gizmo gubbins thingamabob thingamajig thingmabob thingmajig thingumabob thingumajig thingummy whatchamacallit whatchamacallum whatsis widget

sample sentences

"she eased the ball-shaped doodad back into its socket"
"there may be some great new gizmo around the corner that you will want to use"
semantic pointers
hypernym
more info a drawback or difficulty that is not readily evident
<noun.attribute>   freq. cnt.: 1 freq. cnt.: 1

catch gimmick

sample sentences

"it sounds good but what's the catch?"
lexical pointers
derivationally related form
semantic pointers
hypernym